Tony Ingrao - Case Study

The Company

Tony Ingrao is one of NYC's most prolific and creative interior decorators. Known for his exuberant style and flair for drama, Ingrao has decorated the city's most luxurious dwellings. Ingrao purchases furniture and antiques on behalf of clients and shares his taste for the extravagant at his Manhattan showroom.

His collection is voluminous and spans the 17th to the 20th centuries, with a substantial holding of classic English furniture from the Queen Anne, Georgian and Regency periods. The French monarchs starting with Louis XIV are represented on through the Directoire, Empire and Art Deco periods.

The Challenge

Ingrao routinely stores furniture and antiques and needs ready access to his inventory to find solutions for ongoing interior design projects. With previous storage providers, Ingrao experienced shortages and missing items, having to use a third party vendor for repairs and restorations every time an item was moved in & out of storage.

The Solution

GAM provides Ingrao with a complete integrated storage and inventory management solution. Addressing Ingrao's pressing shortage problems, GAM customized its advanced Inventory Management system to provide Ingrao with a real time access to his inventory online.

Ingrao's decorators are able to log on to their account, view photographs of stored goods, and request the delivery of certain items. GAM enabled Ingrao to manage the inventory in such a way that if needed, items can be stored as part of a pair or a set. This allows the decorators to request the delivery of a complete room or set of china in one click.

GAM also utilizes its sister company Mana Fine Arts to provide in-house art restoration and repair services and to deliver Ingrao's priceless antiques using its specialized art delivery trucks and personnel.

The results

GAM was able to show tangible and impressive results. By completely changing the way his items were stored, GAM was able to reduce Ingrao's storage space from 25,000 SF to 8,000 SF, realizing 60% cost reduction within the first year of operations. Quickly, GAM became an integral part of the Ingrao team, operating a master art repair shop, providing Ingrao with accounting and billing reports for his clients and effectively becoming an extension of his business.